Integrating Sleep Medicine Into Your Practice with Vivos

Integrating Sleep Medicine Into Your Practice with Vivos

Sleep apnea is more common than you might think. If left untreated, sleep apnea can lead to potentially serious health risks, which is why it’s so important to target the root cause of sleep-disordered breathing.

To help further understand what sleep apnea is and how we can help treat patients suffering from the condition, I invited Bryan Ferre, Chief Evangelist at Vivos Therapeutics Inc., on this episode of the Delivering WOW Podcast.

The Vivos® System is a clinical breakthrough in the treatment of sleep-disordered breathing for individuals of all ages. Their treatment even includes more difficult cases of sleep apnea, including mild-to-moderate obstructive sleep apnea resulting from underdeveloped upper and lower jaws.

But, how does the Vivos® System work? And, why should you consider integrating sleep medicine into your dental practice? Bryan explains all in this episode of the podcast!


Integrating Sleep Medicine Into Your Practice with Vivos


In this episode, we discuss:

  • How sleep apnea treatments can help increase production per visit
  • The touching story about why Bryan is so passionate about sleep apnea treatment
  • The percentage of people who suffer from sleep apnea
  • How the Vivos® System treats the underlying condition of sleep apnea
  • How to seamlessly implement sleep medicine into your practice
  • The real value of sleep medicine and helping patients to overcome the issues that come with sleep apnea
  • Reasons why underdeveloped jaws have become so common


Integrating Sleep Medicine Into Your Practice with Vivos


If you’d like to learn more about the Vivos® System, you can check out their website and visit their conference website,

How to Save on Dental Supplies with Crazy Dental Prices

How to Save on Dental Supplies with Crazy Dental Prices

I’m super excited to be joined by Jay Glazer and Howie Friedman from the Crazy Dental Price Club on this episode of the Delivering WOW Podcast to talk about how you can save a lot of money on dental supplies.

Crazy Dental Prices is a dental company and manufacturer authorized dealer. They specialize in finding and offering guaranteed cheapest pricing and the very best in class logistics.

Founded in 1985, Crazy Dentist Prices has decades of experience helping dentists save money on essential supplies. The company operates as a member only service, granting dentists access to crazy low prices on all of their favorite brand name products.


How to Save on Dental Supplies with Crazy Dental Prices


In this episode, we discuss:

  • What Crazy Dental Prices is known for and how they help dentists save money on supplies
  • How Crazy Dental Prices can help you plan for profits
  • How to make purchasing supplies less stressful and less time-consuming
  • How to know if you need help from an account manager
  • Why you should seriously consider shopping for dental supplies with Crazy Dental Prices


How to Save on Dental Supplies with Crazy Dental Prices


To find out more about Crazy Dental Prices, check out their website and sign up today to start benefiting from their incredible service.

If you want to save 10% off your order with Crazy Dental Prices, use code WOW10 at checkout.

When you checkout with your first order that’s over $1000, use the code WOWLIGHT and Crazy Dental Prices will send you a FREE curing light!


Watch a short video from the episode below:

How Tray Therapy Helps Patients with Gum Disease with Tanya Dunlap

How Tray Therapy Helps Patients with Gum Disease with Tanya Dunlap

Patients who have periodontal disease often struggle the most between office visits, which is why I invited Tanya Dunlap, the Managing Director at Perio Protect LLC, onto this episode of the Delivering WOW Podcast to talk about their non-invasive trays.

Perio Protect LLC use Perio Tray Therapy to give patients with periodontal disease an effective option with prescription tray delivery of a low concentration of hydrogen peroxide gel deep into periodontal pockets. Using this type of non-invasive tray therapy delivers treatment deep below the gum line, helping patients achieve much healthier gums.

Tanya joins me for a highly educational discussion about tray therapy, how you can help patients get healthier gums and how you can implement this type of treatment in your own dental practice.


How Tray Therapy Helps Patients with Gum Disease with Tanya Dunlap


In this episode, we discuss:

  • How Perio Protect helps patients get healthier
  • What type of patients would really benefit from Perio Protect’s non-invasive trays
  • What makes the Perio Tray Therapy different to anything else on the market
  • How the Perio tray works and what drugs you can use with it
  • How to select patients to be a candidate for tray therapy
  • Financial aspects of Perio Protect’s Tray Therapy including insurance and billing information


How Tray Therapy Helps Patients with Gum Disease with Tanya Dunlap


To start implementing Perio Protect’s Tray Therapy treatment in your own practice, head over to or email – remember to mention Delivering WOW to get the discounted rate and receive your first set of Perio Trays for FREE!


Check out this short video trailer of the episode below:

Two Types of Expenses You Need to Take Control of When Building Your Practice


When maximizing profits, a lot of attention is paid to increasing revenue. While that is important, we can’t lose sight of our expenses while doing so. Getting expenses under control is a great way to increase profitability instantaneously and without needing to attract any additional patients to your practice.

If your expenses are getting out of control and you can’t make the take-home income you want no matter how productive your practice is, it’s time to hone in on two types of expenses. To help practices get their expenses out of control, we invited Glenn Vo, of Nifty Thrifty Dentists to be our office overhead coach to the practice leaders and team members who have invested in the Delivering WOW Platinum Coaching Program.

Glenn works with practices to control—and cut—overhead without sacrificing patient care and quality. In doing so, he helps practice leaders create calm from all the chaos, understand the two types of expenses every practice has, and how to control each of them to simplify operations and increase profits.

Fixed Expenses


Two Types of Expenses You Need to Take Control of When Building Your Practice


Fixed expenses are expenses that are a set amount each month. It doesn’t matter how productive you are, fixed expenses don’t change. Typically, these are expenses you’ve negotiated and can’t change quickly, such as rent, mortgage payments, and practice loans.

Sometimes, however, fixed expenses can be reduced or eliminated, especially with monthly recurring software costs. For example, you could change phone providers to find a better, lower-priced option.

Other times, fixed expenses eventually disappear, such as practice loans. If you have significant time left on long-term commitments, you could attempt to refinance or extend contracts to get better terms. You could refinance a loan to lower an interest rate or free up cash flow. You do have options.

Often, the fixed expense you have the least control over is rent. Generally, only in rare cases can you negotiate rent decreases. Generally speaking, you’re stuck with rent rates until the end of the term. It’s very important to have help from qualified people to help you negotiate terms on fixed expenses, especially things like rent that are difficult or expensive to reduce once set.

Variable Expenses


Two Types of Expenses You Need to Take Control of When Building Your Practice


Variable expenses are often seen as good expenses because they increase when production increases. Variable expenses include things like supplies and staff wages.

But rising variable expenses are not always positive. If you see variable expenses rising without production rising, it’s possible your supplier increased prices or scheduling is inefficient.

Variable expenses are often much easier to reduce than fixed expenses. If supply costs rise, you could shop around for new suppliers, find less expensive alternatives, or participate in group buying programs to take advantage of favorable rates. If staff costs are rising and inefficient, you could cut back on staffing to better fit the anticipated production needs.

Either way, within a matter of weeks, you could see a noticeable reduction in variable expenses.

Are You in Control of These Two Expenses?


Two Types of Expenses You Need to Take Control of When Building Your Practice


While some expenses are difficult to control, we have options with the vast majority of expenses. In Glenn’s experience, every practice has some inefficiencies. They are not always the same for each practice. But every practice has some fixed or variable expenses that can be reduced.

Are your fixed expenses high? Look at your real estate costs, practice loans, and other monthly expenses that do not vary.

Do you have a long-t Once you understand your expenses, When it comes to fixed expenses, by finding a company that will help you negotiate your lease to a cost that isn’t out of control for you. Be careful about taking out loans, too. When it comes to variable expenses, make sure you aren’t offsetting costs if they are increased.

If you want to learn more about controlling these two expenses, sign up for our Delivering WOW Platinum Coaching Program where our financial mastermind, Glenn Vo, can help you take control of these two expenses.

4 Steps to Controlling Dental Supply Costs

While building a dental practice that helps you achieve personal and financial independence, it’s critical that you focus on controlling your costs, and not only focus on marketing and increasing your revenue.

Setting budgets and key cost metrics for expenses you incur on a regular basis helps protect your profits so you don’t end up losing money on services you perform. That helps you increase profits by eliminating services that aren’t profitable in the short or long term and using the time you’d normally spend performing those services to perform more profitable services.

Although your fixed costs like rent, mortgage, practice debt, and student loans are often locked in for a period of time, variable costs like dental supply costs can generally be reduced without sacrificing the quality of the services you provide.

One reason for that is because many dental offices don’t set budgets or metrics for their dental supplies. Without a budget or metric to measure the cost of supplies, dentists often order too little or too much supplies. This can cause you to run out of supplies needed and be forced to order a small quantity with rush delivery charges to serve patients. It can also cause supplies to sit too long and expire.

To avoid that, it’s critical that you set a budget for your dental supply costs as well as a system for ordering them. By controlling your costs and setting a budget for supply costs, you empower yourself to negotiate with your suppliers to lower the costs of supplies that would render the related service unprofitable.

Here are four steps to start controlling your supply costs today.

1. Assess how much you spend.

If you haven’t paid attention to your supply costs, you might be surprised at how high they are. Task a team member with determining how much your practice has spent on dental supplies for the past three months.

If this is your first time doing this, you may want to ask them to also determine how much your practice has spent in the past six months and one year to account for any bulk orders you may have made for supplies you’re still working through.

2. Compare your supply costs to your revenue for the same time period.

When your team member calculates how much you’ve been spending on dental supplies, compare it to your gross revenue for the same time period.

In my practice, we keep our dental costs between five percent and eight percent of our gross revenue. If your percentage is significantly above or below that, consider why that’s the case. If your percentage is much higher than eight percent, you could be ordering too much or too little of something, you might need to negotiate, you might need to find an alternative product or distributor, or you might need to reassess whether there’s a service that’s not profitable for you.

3. Commit to a percentage or amount and systematize you ordering.

When you have a goal and a reason for that goal, it’s much easier to change. For example, if your cost for supplies is fifteen percent, you may set a goal to get down to ten percent within two months and between five and eight percent within four months. That gives you motivation to look for ways to reduce those costs as well as a reason and the confidence to ask your team members to press your distributors or suppliers for lower prices or other ways they can help reduce your costs.

Once you know your targets, systematize your ordering so your team knows the budget for supplies and everyone works from one shared spreadsheet or inventory management system to ensure everyone’s on the same page. If you’re utilizing multiple distributors, you may want to document a process where your team member gets pricing from each distributor and then places an order based on those quotes. You should also make sure you're checking costs on a regular basis, because prices can fluctuate over time, and the source of the best price might not be the same place this year as it was last year.

Finally, if you’re using a software solution for reducing supply costs, such as Zen Supplies, make sure to train each of your teammates who will have access to the information. If you’ve never heard of Zen Supplies, listen to my interview with Tiger Safarov where he talks about their software solution.

Tiger also did a video demonstration of the software and gave an exclusive and significant recurring discount to their software for members of WOW U. In fact, the discount is even greater than the cost of a WOW U membership, so if you’d like to use their software to reduce your supply costs, be sure to sign up for WOW U first!

4. Evaluate and adjust.

As with any new process, it’s important that you evaluate your progress on a regular basis and adjust as needed.

That can help you improve your costs even more over time and reduce the time you and your team will need to spend on costs. Also, because the costs of specific supplies can vary over time and across suppliers, it’s important that you don’t just find the best option at the beginning and then order that way every time.

Do you know your dental supply costs? What is your range?

If you haven’t calculated your dental supply costs as a percentage of your gross revenue in a while (or ever), it’s time to start!

Whether you implement an internal system or utilize software like Zen Supplies, taking control of your costs can have an immediate positive impact on your personal and professional life!

Controlling Your Dental Supply Costs with Tiger Safarov

Today's interview is with Tiger Safarov of Zen Supplies

Tiger came to the US from Russia in 2005 and has created a number of successful dental businesses including a construction company that has built over 100 dental offices, as well as Zen Supplies, a dental supply company that is radically changing the way Dentists order supplies.


In this episode we discuss:

What it takes to be a successful entrepreneur

Why Tiger decided to create a company that focuses on dental supplies inventory

What mistakes he sees practices making with their inventory management

The HUGE impact that supply costs have on the bottom line

as well as the role of the team in helping to make the practice grow

Zen Supplies