It can be way too easy to get stuck in your ways of doing things around the office, even if it isn’t necessarily the best, most effective, and productive way. But when things in your practice become stagnant, so does growth.
To kick start growth for your practice, you need a strategic plan and systems for holding your team members accountable and emphasize growth. That’s why we are sharing three systems that help you create more accountability and achieve even greater growth in your practice.
1. A Systems to Create a Healthy Team
Creating a healthy team is the most important part of having more accountability and growth in your dental practice. Without a trusting and understanding dental staff, you won’t be able to continue holding each other accountable.
Accountability comes from having everyone on the same page and feeling able to openly discuss their performance. This requires an open and comfortable environment. One way to build that open and comfortable environment is to start holding morning huddles. By their nature, morning huddles give you an opportunity to connect with your team members before the day gets hectic. This creates a healthier space to discuss any challenges than trying to catch someone for two minutes in between patients.
Another way to create a healthy team is to put systems in place for holding everyone, including you, accountable. When everyone is intentional in terms of accountability for themselves and others, and you have systems in place to help do so, accountability becomes much easier. This allows you to empower your team when they're successful and make sure that you are all on track to hit your practice goals.
2. A Circle of Focus to Create Clarity
Invest in something you can physically hang in your office that you and your team can write on to identify and track practice goals.
An easy option is to hang a whiteboard in your lunchroom. The focus of this whiteboard is to grab your team members’ attention and help them focus on achieving practice goals.
Having a whiteboard with production targets and other goals will force you to discuss your metrics with your team members and hone in on what areas need improvement. It also creates clarity in your goals and gives you a way to hold everyone accountable for the behaviors that need to happen to hit the goals.
For example, it can be as simple as looking at your patients who are unscheduled, looking at the services you provide, and what marketing techniques you are implementing, and whether they are working. The whiteboard gives you a snapshot of productivity and gives you an opportunity to praise what’s working and empower your team to perform while also holding them accountable for what’s not working.
Finally, a whiteboard helps your dental staff reflect on their performance and ask for help when needed. And you can even write down incentives on the board for when your team hits goals to make it even more motivating for your team.
3. A System for Becoming Intentional About Growth
Once you have your circle of focus, you can start to become even more intentional about growth.
Start by analyzing your metrics and records to determine where you could be making more money. Also, make sure you have systems in place where everyone knows their key performance indicators and where they stand production wise.
With that information, start a supportive and helpful conversation with your team about how you can grow. Growing your practice should be a team effort and a supportive exercise. Be careful not to blame any one person for missed opportunities. Rather, be supportive and helpful, ensuring the conversation is a safe one where you determine together what you can do as a practice to grow. From there, start shifting your focus into training your members on the skills they need to improve.
Be sure to have a system for having a weekly meeting where you can look at the goals from your circle of focus and plan any adjustments needed.
Are your systems structured to achieve practice growth?
You only need three types of systems to build more accountability and kick start practice growth. You need one system to create a healthy dental team, another to create focus, and another to get everyone more intentional about growth. With these in place, you’ll be well on your way to growing your practice.
If you're looking for solutions to grow your practice and take your practice forward, join me in the Dental Boss Movement Facebook group where you can connect me and thousands of other dentist professionals helping each other grow.
And if you’re looking for training or coaching for your team to accelerate your growth, click here to learn more.